The Writers Strike Haunts TV

With the rumblings of a new actors strike, tumbling ratings and falling ad prices, I thought it interesting to do an analysis of what we learned from the writers strike. Just click on the link to find the piece. What are your thoughts?

Bob

Social Network Marketing Just Got Cooler

I like to hear stories like this!

An acquaintance of mine (and also soon-to-be guest on The BeanCast, my weekly podcast), Scott Monty, has just started a position at Ford heading up Social Network Marketing.

The cool thing is that this is not just filling a position, but is a clear mandate from the company. They've hired one of the leading experts in this arena and are clearly willing to listen. While a lot of companies are exploring this medium, Ford's hiring of Scott shows that perhaps they are willing to take more of a risk than most.

As I said in my Blog on The BeanCast Network, he definitely has his work cut out for him. I mean, it's Ford after all! It's not like one of the big three is going to admit overnight that they need to rethink everything they're doing in their marketing! But if he can make an impression there, the fallout for the rest of us marketers will be huge.

Success for Scott, means big-time coverage, which in turn will inspire the rest of our clients to actually consider the social networking space in a much more targeted, realistic and enthusiastic way. That's good for business, good for results and good for the creative opportunities.

So wish him the best.

Bob

Plowed Through Sick And Still A Great Podcast!!!

Yes, I managed to get another podcast out this week. And it is much better than I expected. I'm sick. No news. And we still managed to fill an hour with little trouble.

But I have to wonder if trouble doesn't brew on the horizon. My wife started wondering (in that irritated way wifes wonder) whether I needed to do this EVERY week. Not a good sign.

That aside, though, I'm having a great time with this. It's very satisfying to get that show posted and ready for download. Now I just need to build more audience numbers.

Or get an audience report at all. (The function has been down at our hosting site for a few weeks.)

What else to tell you all...

Picked up Metal Gear Solid 4. And MY GOODNESS what an extremely great game! It's the closest thing to true interactive cinema I've ever come across. The clips are good. The game play is good. But together they are extraordinary. There's simply no explaining the intensely immersive nature of this game. You just have to experience it to understand.

That's it from me. Off to bed late again. At least it's not 3am like many podcast nights.

Bob

New iPhone Has The Power of God

The folks at indymogul.com came up with a real winner. Check out this video I posted at The BeanCast Network. And have a good laugh while waiting in line for this devine new device this coming Monday.

Bob